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Weekend Drive Xperience events offer a multi-day celebration tailored for both automotive enthusiasts and luxury travelers, featuring a blend of high-octane driving adventure and premium hospitality at standout Florida properties like The Daytona Hotel, Faro Blanco Resort & Yacht Club, Art Ovation Hotel, and

Playa Largo Resort & Spa.

 

At The Daytona Hotel, participants get exclusive access to drive their own cars on the legendary Daytona International Speedway, as well as join scenic beach cruises, VIP receptions, and private parties—creating a lively social hub that merges motorsport legacy with vacation indulgence. At Faro Blanco Resort & Yacht Club, the experience combines the thrill of oceanfront drives with yacht club events, gourmet dining, and casual networking by the marina, inviting guests to enjoy the subtropical ambience and water-based activities alongside their automotive adventures. Art Ovation Hotel brings a creative twist to the rally weekend, with stops at art exhibits, rooftop cocktails, and local cultural events, while Playa Largo Resort & Spa delivers a resort-style experience with beachfront rallies, wellness activities, and sunset gatherings in the Keys—ensuring every destination celebrates charisma, connection, and car culture, all set in

exceptional venues designed for memorable escapes.

 

Each event package includes deluxe accommodations, exclusive access to scheduled experiences, themed parties, meals, and immersive activities

for both drivers and guests, making the Weekend Drive Xperience a signature fusion of speed, style, and sophistication across

Florida's most exciting hospitality settings.

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TRANSFORMING THE COMMUNITY QUICKLY

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AN EXPERIENCE FOR ALL

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PRIME GROUP

Balanced Management Solid Growth

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ABILITY

PMGH goes beyond identifing necessary action to actual deployment. We have the ability to quickly staff, adapt, finance, plan, and manage amazing products, systems and professional teams.

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OPPORTUNITIES

Our history proves every market presents both challenges and opportunities for growth. We continually monitor and adeptly recognize and leverage changing business landscapes for maximum results.

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SOLUTIONS

We utilize our vast partnerships with manufacturers, and consultants plus our industry experience to prove and provide solid strategies and solutions for hospitality management.

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BUILT TO EXPLORE

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