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ICONIC RESIDENTIAL COMMUNITY

IN DAYTONA BEACH, FLORIDA.

 

ICON One Daytona is a vibrant residential collection located at the epicenter of Daytona Beach’s most exciting lifestyle destination—ONE DAYTONA. Positioned directly across from the world-famous Daytona International Speedway and surrounded by top-tier dining, shopping, and entertainment, ICON One Daytona offers a unique blend of luxury, convenience, and connection. Designed to complement the energy of its iconic surroundings, each residential property within the collection—The RISE, The VANTAGE, and The EDGE—delivers its own distinct style while sharing a common commitment to elevated living.

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SOMETHING FOR EVERY LIFESTYLE

 

 

The RISE at ICON One Daytona is an architectural standout, offering a modern, upscale living experience with sweeping views and refined finishes. This mid-rise community features spacious one- and two-bedroom apartment homes, resort-style amenities, and direct access to the heartbeat of ONE DAYTONA. From its sleek design to its emphasis on comfort and sophistication, The RISE caters to residents who want to be immersed in an active, connected lifestyle without sacrificing luxury.

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The VANTAGE brings a fresh perspective to apartment living, offering a mix of contemporary design and thoughtful amenities tailored to today’s discerning renter. Here, residents enjoy bright, open-concept layouts, designer touches, and community spaces that encourage connection—from fitness centers to lounge areas and outdoor social spots. The VANTAGE is perfect for those who appreciate both style and substance, all set within a walkable, entertainment-rich environment.

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The EDGE is the newest addition to the ICON One Daytona collection, introducing a stylish six-story community with 122 thoughtfully designed one- and two-bedroom units. Built for modern lifestyles, The EDGE features high-end interiors, a club room, a state-of-the-art fitness center, an urban courtyard, and vibrant outdoor amenities. Positioned steps from the action, The EDGE is ideal for those who want front-row access to concerts, festivals, and the electric atmosphere of ONE DAYTONA—while still enjoying a private, residential retreat.​

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TRANSFORMATIVE

 

Together, these three distinctive properties—The RISE, The VANTAGE, and The EDGE—create ICON One Daytona, a transformative residential destination at the heart of Daytona Beach’s most dynamic district. More than just a place to live, ICON One Daytona offers an elevated lifestyle shaped by energy, style, and connection. Whether you're looking to rise above the ordinary, gain a fresh vantage point, or embrace life on the edge, this vibrant community redefines what it means to live in the center of it all.

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DYNAMIC & ENGAGING

 

 

ICON One Daytona is a dynamic and engaging residential destination that brings energy, excitement, and community to the forefront of everyday living. Set within the thriving ONE DAYTONA entertainment district, the environment is constantly alive with movement—from live music and festivals to new dining and retail experiences. Each of the three properties—The RISE, The VANTAGE, and The EDGE—offers unique spaces that invite residents to connect, explore, and thrive. The architecture, amenities, and surroundings work together to create an atmosphere that’s not just about living, but about experiencing something new every day. At ICON One Daytona, life is anything but ordinary—it’s vibrant, connected, and always engaging.

PRIME GROUP

Balanced Management Solid Growth

We continually monitor and enhance our management teams and platforms toward the ends of more efficient outcomes. Achieving efficiency frees resources to be deployed into new avenues and strategies of solid growth.

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ABILITY

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PMGH goes beyond identifing necessary action to actual deployment. We have the ability to quickly staff, adapt, finance, plan, and manage amazing products, systems and professional teams.

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OPPORTUNITIES

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Our history proves every market presents both challenges and opportunities for growth. We continually monitor and adeptly recognize and leverage changing business landscapes for maximum results.

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SOLUTIONS​

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We utilize our vast partnerships with manufacturers, and consultants plus our industry experience to prove and provide solid strategies and solutions for hospitality management.

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BEYOND EXPECTATIONS

 

ICON One Daytona goes beyond expectations by seamlessly blending luxury living, vibrant entertainment, and unmatched convenience—all in one transformative destination.

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Happy Friends

4651 Sheridan Street, Suite 480 
Hollywood, FL 33021

954.392.8788
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